Free apps for your business

With the continued popularity of mobile handheld devices, the downloading and use of their apps is also exploding. There are over three billion different apps available online, over half of those being accessed from Google Play and the Apple Store, everything from business to gaming.

When it comes the more serious business apps, there are so many choices it is difficult to narrow down the options. Looking at the numbers, the most popular options can be found on a variety of lists, like the “Top Free in Business” list on Google play.

But these are just numbers, like the popular kids in High School were always cheerleaders and football players, which apps have real substance and value? Here’s a list of five top performers, what to download, which to use and why, and best of all, they’re free for use!

Number One: Google Apps For Work

Access almost everything, from just about anywhere, with the widely used Google Apps For Work. You don’t have to waste valuable space on your own device when you can let the search engine giant store all your valuable emails, documents, calendars, videos, even share them with your colleagues on their cloud-based Google Drive. While it may seem like an obvious choice, it is still a powerful one worth mentioning. Free for up to ten users with 5GB of data storage.

Video Conference More, For Less, with Fring

Working remotely, especially for small business, is becoming more the norm, but face-to-face time is still important. Fring is a free, web-based, video conferencing service that allows you to connect with up to four people simultaneously. You can make video calls from a browser, Android device, iPad, or iPhone. It also accommodates voice-only calls, chat rooms, and live texting. It is free for calls made between other Fring users, but hourly rates apply for international calls to non-Fring members.

Payroll Calculations on your Device are a Snap with Intuit

With Intuit Snap Payroll downloaded on your device, you can calculate payroll in a flash.Simply enter the employee’s hours, days worked and rate of pay and Intuit shows you how much to pay and the amount in taxes that needs to be deducted. It also keeps track of employee’s payroll history and every check that was written for these employment purposes.

Social Media Madness – Managed with Mention

Everyone knows the importance of social media for businesses, but monitoring all the different channels can be a real nightmare. Social Mention offers real time search, covering more than a hundred platforms, on their web-based service. Simply enter your terms into their search bar and Social Mention measures all of the buzz around the query, even the ratio of positive mentions over negative ones. It will also provide daily social media alerts and data on trending topics.

Exceptional Email Campaigns with MailChimp

Don’t send out boring emails and droll newsletters when you can have much better emails with MailChimp. This free service is unbeatable when it comes to design choices and options. After you craft your beautiful email campaign, you can track your recipient’s responses and a number of other powerful analytics are available. If you have less than 2,000 subscribers, you can send up to 12,000 emails a month at no charge.

Don’t be overwhelmed with the billions of choices available for your mobile handheld device. Consider these options, their functions and features, and try one on for size today.

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Nick Rojas is a business consultant and writer who lives in Los Angeles and Chicago. He has consulted small and medium-sized enterprises for over twenty years. He has contributed articles to Visual.ly, Entrepreneur, and TechCrunch. You can follow him on Twitter @NickARojas.